Google has announced that within months it will be splitting its index between mobile and desktop.
Speaking at Pubcon last week, Google’s Webmaster Trends Analyst Gary Illyes stated that Google will create a separate mobile index within the next few months.
Mobile will become Primary
This mobile index will become the primary Google index. The newly separated desktop index will not be kept as up-to-date as the mobile one.
This is a continuation of Google’s commitment over the past few years to bring search in-line with user behaviour. Search on mobile devices now accounts for over half of all search queries and as we already know if a page takes more than a few seconds to load, a user will abandon and visit somewhere else.
Specific details about what mobile factors will be featured and most important aren’t available just now but we’ll keep you informed as we find out.
What does this mean?
Mobile-ready or mobile-responsive websites will naturally get higher ranking factors – and in the scheme of things appear higher in search rankings.
Are you ready?
The simple question is – is your website ready for this huge change? Is it properly mobile-ready or mobile responsive…
If you’d like to talk about getting a mobile responsive website for your business – get in touch to discuss your options.